Meet Our Leaders

Behind Seng Liy Holdings is a team of visionary leaders who form the foundation of our growth. Each member brings deep industry expertise, entrepreneurial spirit, and a shared commitment to advancing sustainability. Together, they steer the Group toward innovation, integrity, and lasting impact.

The Founders

Mr. James Tan Hun Koon

Chairman

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Ms. Zen Tan Chen Chen

Chief Executive Officer (CEO)

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Heads of
Departments

Finance Department

Mr. Kelvin Wong Heng Tat

Chief Financial Officer (CFO)
Director Of SL Terracycle Sdn. Bhd.

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Operations Department

Mr. Lee Yeong Siong

Chief Operating Officer (COO)
Director of SL Terratech Sdn. Bhd.

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Sales Department

Mr. Sam Ng Wei Seng

Chief Business Officer (CBO)
Director of Seng Liy Engineering (M) Sdn. Bhd.

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Marketing Department

Ms. Heidy Low Hui Yee

Chief Marketing Officer (CMO)
Director of SL Verdearc Sdn. Bhd.

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Sales Department

Mr. Sam Ng Wei Seng

Chief Business Officer (CBO)
Director of Seng Liy Engineering (M) Sdn. Bhd.

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Marketing Department

Ms. Heidy Low Hui Yee

Chief Marketing Officer (CMO)
Director of SL Verdearc Sdn. Bhd.

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CEO’s Message

At Seng Liy Holdings, we believe that sustainability and innovation must go hand in hand. Our purpose is not only to address industry needs but also to build a greener, more responsible future for generations to come.

My journey began with a strong foundation in manufacturing and business strategy, where I learned the importance of agility, operational excellence, and long-term thinking. These principles shaped the core of our group’s success.

In 2013, I co-founded Seng Liy Engineering to pioneer sustainable building materials that do more than meet functional needs; they promote a circular economy and support Malaysia’s green development goals. Today, as CEO of Seng Liy Holdings, I oversee the expansion of our group into new industries and markets, always guided by the values of continuous learning, collaboration, and impact-driven leadership.

I believe that leadership is not just about driving growth, but about making meaningful change. Together, with our teams and partners, we are setting new benchmarks in environmental innovation and industry transformation.

Zen Tan
Chief Executive Officer
Seng Liy Holdings Sdn. Bhd.

Let’s Build a Greener
Future Together

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